Our passion for what we do transfers into our services
B2B Soft is a leader in building retail management solutions. With over a decade of proven experience in wireless and general retail, we enable our customers to run their businesses effectively with full visibility and control into all aspects of sales and operations.
Our professionals will work with you to customize a solution which aligns with your business requirements and utilizes our core platform.
Our Executive Team
Gary is responsible for the strategic and long range planning of all divisions of B2B Soft. His primary focus is the strategic aspects of the company’s business development as well as oversight of business operations in both the U.S. and Ukraine.
Igor oversees the company’s IT and development teams, and is responsible for all of B2B Soft’s computer and network operations.
As Vice President, Sales and Business Development, Cary is responsible for B2B Soft’s Sales and Business Development organizations. He is responsible for setting the strategic direction and plan for attaining corporate revenue goals…
Michael leads B2B Soft’s sales initiatives and sales team, working directly with Cary Alon, VP of Sales and Marketing to provide clients with outstanding point of sale and business solutions. Michael draws on 13 years in the telecommunications field, bringing his broad range of experience in management…
Don is responsible for all business development and partnerships for the company which includes wireless carriers, master agents, dealers and strategic partners
Don comes to B2B with many years of experience within the wireless landscape.
Vik leads the Client Services and Merchant Processing Divisions in both US and Ukraine ensuring quality products and service delivery to our clients. He is a veteran of the wireless telecommunications industry, bringing a unique balance of business and technology together…